
Type: Print
Little Chef has been an iconic British brand for decades, serving up no-nonsense fast food to the nation’s hungry travellers. But 50 years down the road the chain is in trouble. Britain’s palate has moved forward while its motorway cuisine is stuck in reverse. Enter Heston Blumenthal; can the creator of bacon and egg ice cream be the change the chain is looking for?
I designed the new menu and comments card which were printed and used within the television show produced for Channel 4.
My role: Print designer.
See more here: www.channel4.com


